The listening continues through the summer with a very interesting month at J1. During the later part of this month, J1 made some changes to the “genre codes” on the Live365 broadcast directory which resulted in an end-of-month increase in TLH. We hope this increase goes into August. J1 saw a significant increase over June in our Total Listening Hours (TLH) for paid Live-365 VIP listeners.
Japan continues to close the gap with the United States over TLH. There are many days in this past month when Japan beat the USA in overall TLH. J1 is happy to see this increase in Japanese market share. We are also excited about our increasing listening in Singapore and Malaysia. Starting this month, J1 will be tracking listening in two “regions”, one for USA and Canada and the other for Singapore and Malaysia.
Between Singapore and Malaysia, the Malay region accounts now for over 12% of all J1 total listening hours. North America has 36% and Japan, 29%. This accounts for a total of 77% of J1’s overall worldwide listening hours. The remaining 23% if lead by Australia, the UK and France.
USA Metro listening starts to decline but with an increased USA TLH, that would indicate that more areas outside the primary metro areas are discovering J1. LA and NY remain J1’s two primary markets. This month saw impressive improvements from Honolulu and Austin, TX, two J1 focus markets.
Show ratings remained fairly steady with the Countdown Show airings seeing a slight increase of ASL.
Schools will be starting in August, so hopefully we will start seeing a listener increase at that time.
Thank you for listening to J1! J1 LOVES YOU!
